About Us

President Jeff Platz has insurance in his bones.
The son and grandson of successful insurance agents, he is a third generation agent who understands the insurance needs of his community. Born and raised in West Palm Beach , he has been providing services for over 16 years in Palm Beach County . Mr. Platz carries on the rich family tradition of quality and excellence by offering the very best in personalized service. With First Florida Insurance, he brings his many years of experience and skilled agents to provide the coverage you need at the competitive rates you expect. Serving Jupiter, Tequesta and the Palm Beaches , First Florida Insurance has the experience you can trust to insure your most valuable possessions.

Make First Florida Insurance your first choice for insurance needs.